Jouet du queyras

The history of Les Jouets du Queyras has the smell of mountains, pines, wood and snow. These toys are born in the French Alps during the cold alpine winter. When it was not possible to bring the cattle to graze the cattlemen remained in their homes to carve wooden toys that then sold to raise some more franc. To date, the tradition continues: the games are made entirely by hand and with non-toxic colors.

ideazione logo



Brand identity

For Les Jouets du Queyras we have chosen colors designed to underline the craftsmanship and the way they work naturally.

brand identity
grafica packaging


The packaging designed for Les Jouets du Queyras fully reflects the mountain tradition and uses vivid and vivid colors.


This little reality has always focused on do-it-yourself, but colliding with increasingly demanding customers from the point of view of communication, as well as the product.

grafica depliant


The toys needed a more attractive presentation in the eyes of the distributors and here Menta Balena comes into play!

grafica leaflet
grafica e comunicazione displayer


Having a graphic image studied in every detail is very important to make yourself known, that’s how we customized the exhibitors of Les Jouets du Queyras.